More after the jump…
Every business needs photography, photographs are usually the first point of contact with a business or product, so it is very important to get the images right. Sheree, from Bijou at the Petite Shoe Boutique (www.petiteshoeboutique.co.uk), understood that to launch her shoe range and brand she would require product imagery that showed the handmade products in their best light.
Sheree approached the studio with a view to creating everything from crisp, clean, on-white product photographs to some more creative location shots for advertising purposes.
|A selection of the shoes available from www.petiteshoeboutique.co.uk with photography by Philip Hunton|
Over 20 pairs of shoes were shot in the studio from various angles to product buyers with a full view of every hand made shoe. Every shoe design had very different elements to consider when photographing them, the patent leather products were highly reflective meaning the reflections had to be created to show the finish of the shoe without distracting the viewer too much or reflecting the studio, camera or other surrounding elements. The t-bar shoes had to sit right without being supported, which is extremely difficult to achieve considering the suppleness of the thin leather straps. Several pairs of the shoes were made from skins, with these products we not only had to showing the reflective nature of the products but we also had to clearly show the textures. Every product shot went through a short developing process, the product in the image was checked, dust and other minor elements were removed and then the image was exported in both high and low resolution ready fro upload to the photo-cloud. The studio shots took a little time, but if something is worth doing….